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Affiliate Marketing

Affiliate Marketing - February 2026 Update

Started by Nadia Eriksson · 1 week ago · 24 · 1 reply
Nadia Eriksson
Nadia Eriksson
Member · 6 posts · Joined 3 weeks ago
#1
Quick check-in on the affiliate scene. Been a busy start to the year, tbh. I agree with what some others have been saying about things getting tougher for new sites. The latest Google updates around core web vitals are REALLY hitting some of my landing pages hard right now. Conversions are down a bit on a few older affiliate sites I'm flipping. It's not all doom and gloom though - newer, faster hosting seems to help a LOT with site speed, which is crucial. Just gotta keep optimizing, imo.
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David Johansson
David Johansson
5 posts · Joined 3 weeks ago
#2
Definitely seeing the CWV impact, too. It is a constant battle. But to be honest, I think the E-E-A-T factor is becoming EVEN MORE of a concern for gambling affiliates right now. Google is really pushing 'Experience'. Not sure if anyone noticed but they recently updated their guidelines subtly around how 'first-hand experience' is weighted. Makes building those review sites a lot tougher without GENUINE engagement. Focusing on that, and less on just technical speed, has been my strategy lately. Organic traffic is surprisingly stable where I have done this.

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