Freya Cardoso
OP
Member
·
2 posts
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Joined 3 months ago
#1
Morning team 👋,
Been doing some analysis on recent promo performance for a few of my niche sites, specifically comparing free spins offers vs. deposit matches. Historically, deposit matches always seemed to pull stronger for initial conversions, but I'm seeing a shift. Free spins, especially the no-deposit variety, appear to be gaining traction for initial sign-ups.
> "The easier the entry, the wider the funnel."
The data suggests a higher CTR for free spins in email campaigns lately. Is anyone else noticing this? Wondering if player psychology has changed, or if it's more about the perceived 'freebie' value in the current climate. What's your experience with player LTV on these two types of offers? 🤔
Been doing some analysis on recent promo performance for a few of my niche sites, specifically comparing free spins offers vs. deposit matches. Historically, deposit matches always seemed to pull stronger for initial conversions, but I'm seeing a shift. Free spins, especially the no-deposit variety, appear to be gaining traction for initial sign-ups.
> "The easier the entry, the wider the funnel."
The data suggests a higher CTR for free spins in email campaigns lately. Is anyone else noticing this? Wondering if player psychology has changed, or if it's more about the perceived 'freebie' value in the current climate. What's your experience with player LTV on these two types of offers? 🤔
